ABOUT THE AUTHOR
Journalist at Promodo
For over 4 years, I have been working as a journalist in the communications and marketing industry. I help brands communicate effectively through written content, engage with market experts, and create professional materials on topics related to business and marketing, sharing insights on working with marketing tools.
Google introduced more than 30 new features for Performance Max, Search, Demand Gen, and YouTube at Google Marketing Live 2024.
Shopify is a service that provides tools to create your online store.
Compared to Google Universal Analytics, GA4 offers fewer standard ready-made reports.
80% of users are more likely to make a purchase when brands offer customers a personalized experience and well-designed offers.
In 2023, Google Looker Studio expanded to the Pro version. Today we will describe whether it's worth buying.
Today, Promodo SMM experts are sharing invaluable advice about how not to fall for a phishing scheme on Facebook.
We have prepared an article with Promodo PPC specialist Yuriy Dederchuk about the not always obvious reasons for blocking an account.
Censydiam wheel helps businesses find unmet emotional needs of consumers while analyzing the niche and competitors.
Today, Promodo marketers discuss why a single ROAS formula is not a one-size-fits-all approach.
Promodo marketers explain the regulations of Google’s updates and the way to set up Consent mode V2 for proper business performance.
63% of customers find out about new products or brands in Google feeds, while 91% are looking for additional information
Fake Facebook leads hinder business development—verifying them consumes time for the team and budgets for the company. Meanwhile, Facebook itself believes it is