Dasha Yaskova

To make the most of this high-stakes shopping extravaganza, you need a well-crafted Black Friday digital marketing strategy.

Whenever your ecommerce business is related to selling electronics, food, car parts, or you may own a travel agency or a bookstore business, you need to underst

64% of consumers will make a purchase after watching branded videos on social platforms.

Online shoes and clothing store Zappos, has grown from a company with an office in a garage into a multibillion-dollar corporation under the direction of Tony H

Ahrefs reports 43.7% of the most top-ranking pages have some reciprocal links.

Online checkout stats shows that more than 80% of online customers abandon their shopping carts.

eMarketer predicts that 87.5% of total digital ad spend will belong to programmatic by 2021. But who actually needs programmatic?

Together with Kate Guzevataya, Head of Web Analytics at Promodo we have explored the topic in full and share our findings with you.

Furniture marketing is peculiar for certain reasons. First is that for customers buying furniture this is often emotional and exciting.